Leslie Krigstein, VP of Communication and Government Affairs at Transcarent, shares the secret to making complex healthcare technology resonate on Capitol Hill.
"Explain how they can bring that back to their dedicated constituency and say, I made your lives better. I've reduced your cost. I'm creating opportunity for your children and grandchildren to live a healthier life."
It's not about the technology—it's about the grandmother checking her blood sugar, the parent managing their child's medications, the voter who finally understands their medical bill.
"Some of it may take a lot of explanation and handholding," she admits. But when you connect innovation to the people legislators see at the coffee shop, policy change becomes personal.
In this clip from Inspiring Women with Laurie McGraw, learn how to translate tech speak into human impact.
Listen to this week's episode now - https://taplink.cc/inspiringwomen
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