Heard in the Halls at HIMSS: Ryne Natzke on Patient Payments & Equitable Billing
HITea With GraceMarch 27, 2026

Heard in the Halls at HIMSS: Ryne Natzke on Patient Payments & Equitable Billing

In this episode of Heard in the Halls at HIMSS, we sit down with Ryne Natzke, Chief Commercial Officer and GM of TrustCommerce, a RevSpring Company, to discuss the evolving landscape of patient billing and payments.

Ryne shares how new legislation and industry shifts are driving healthcare organizations to invest more resources into improving the patient financial experience. As billing becomes a bigger part of the patient journey, there’s increasing focus on making processes more transparent, flexible, and user-friendly.

When it comes to health equity, Ryne emphasizes a fundamental truth: healthcare doesn’t have a single demographic—everyone is a patient. He highlights the importance of designing payment experiences that are accessible and fair, moving beyond a one-size-fits-all approach to better meet the diverse needs of patients.

Tune in for a practical and timely conversation from the HIMSS conference floor.